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Goop’s New Beauty Book Answers All Your Questions

NEW YORK, NY – NOVEMBER 02: Actress Gwyneth Paltrow speaks during the Frederique Constant Horological Smartwatch launch event at Spring Studios on November 2, 2016 in New York City. (Photo by D Dipasupil/Getty Images for Frederique Constant)
If you have dry, sensitive skin, you may be wondering if you’re using the right moisturizer, or if you should switch to an oil, or a balm—or maybe a serum? And what’s the best way to exfoliate without causing more irritation? The editors of Goop have you covered with their new Goop Clean Beauty ($30, amazon.com), a thorough guide to looking naturally gorgeous (and the first book from Gwyneth Paltrow’s lifestyle brand). “Whether you suffer seasonally or constantly, and whether the problem is severe or mild, arriving at the ultimate regimen that keeps your skin supple, dewy, and comfortable is an achievable goal for most people,” the editors write. But because the causes of dryness and irritation can be so varied, finding the right products for your skin takes some tinkering. In the excerpt below, they outline the essentials elements of a healthy hydration routine, which can be tailored to your own preferences and sensitivities:
CLEANSE
How you cleanse your skin—both face and body—is an essential factor to look at if you are struggling with dry or sensitive skin. Pretty much anything that foams or lathers is your enemy. Lather = detergent, in most cases. Conventional “moisturizing” body washes, for example, combine moisturizing ingredients with detergents (not to mention perfumes, which can further irritate and dehydrate)—which can spell serious trouble for dry skin. Consider oil, cream, or balm cleansers (natural, clean ones are much more likely to include only moisturizing ingredients as opposed to fillers and texturizers), and consider cleansing less. Your skin isn’t dirty when you wake up in the morning—so don’t bother disrupting it with cleansing. If you must cleanse in the morning, finish immediately with an oil or moisturizer. In the shower, cleansing oils or creams are ideal, and a super-gentle (the gentle is important), very oily scrub can lightly exfoliate and moisturize all at once.

RELATED: 29 Expert Beauty Tips Every Woman Should Know

MOISTURIZE
How thick a cream or lotion is often indicates how moisturizing it is. But what you see isn’t always what you get. Conventional moisturizers can appear thick, but much of that richness might be added fillers and texturizers. Silicones are particularly deceptive, they add nothing to the actual hydrating power of a moisturizer, but are used to make products feel more moisturizing, blend-able, and comforting. Another extremely common texture-enhancer, propylene glycol (a.k.a. antifreeze), makes products feel softer and gentler, but does nothing to actually nourish or help skin. Conversely, there are ultra-hydrating serums that feel like practically nothing on the skin. Still, in general and especially when you’re working with clean, nontoxic products, thicker is a fairly reliable indication of more moisturizing power.

Applying moisturizers—or any products, really—when your skin is wet is a good idea for two reasons, the obvious being that it seals in the water that’s on your skin. But the more important aspect is that wet skin is more porous, so treatment ingredients—in this case, hydrators—can penetrate into deeper layers of the skin, where they can do the most good.

In addition to moisturizers, there are a handful of other classes of products that deliver the same results. Below we outline the philosophy behind using balms, oils, cream, lotions, and serums:

Why use a balm
The thickest, most skin-coddling, nourishing option in moisturizing, your average balm is not something you’re going to want to put on under makeup: A good one is thick, occlusive, and super-healing. Most balms are nicely multipurpose and great on skin, but also lips, and on dry or rough spots all over the body. You can also use them over sunblock in extreme weather situations like skiing.
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